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Free workshop for members

Time: 11.00 to 5.00

The venue:
Musicians' Union
2 Sovereign Court
Graham Street
Birmingham
B1 3JR

This workshop will show you how to get yourself work and promote your creative freelancing through clear, targeted written communication including writing compelling emails, press releases and new stories.

It will also demonstrate how you can exploit the creative skills that you already have to improve the way you communicate so that you can achieve better results as well as help you decide on what areas to spend your time and effort on.


Apply online by 30 July


Workshop content

The workshop is packed with tips and practical exercises that mean you’ll leave the day with writing techniques that you can use immediately. It includes:

  • Writing emails that get a response
  • Writing for Twitter and Facebook
  • How to quickly respond to queries with standard but personalised answers
  • How to write a blurb for websites such as Amazon or anywhere else that’s promoting your work
  • How to write an instant bio and how having one ready gets you better promotion.

Who should attend

Freelances (you don’t need to be a writer) who want to explore the different audiences and purposes for business writing and improve their written communication skills.

Expected learning outcomes

  • A greater understanding of the different types of writing for business and promotion
  • Writing techniques for various media and to meet different objectives
  • An understanding of where to concentrate your time and effort to get the best results from written communication.

Tutor: William Gallagher


POLITE REQUEST: if you are successful in obtaining a place on this workshop and, due to unforeseen circumstances, you are unable to attend, please let us know asap because we have others on the waiting list who we can allocate your place to. If you do not let us know this will disadvantage another member. Also, we may lose the funds that enable us to provide these workshops to all members including yourself.

NOTE: 1. If we were to postpone or cancel this workshop due to unforeseen circumstances (this has happened only twice in five years due to tutor illness and a tube strike), we will be unable to reimburse any costs such as pre-booked travel expenses. If this were to happen in the future, we will email and telephone you as soon as we know that there is a cancellation and attempt to re-schedule the workshop asap. 2. We are required to undertake a short equality & diversity survey, which you will need to fill in before or at the workshop. The information provided will be treated in the strictest of confidence and processed in accordance with the Data Protection Act 1998 and will help in our commitment to E & D.

IMPORTANT: Unfortunately we cannot always offer everyone who applies a place due to high demand. We set up a waiting list and contact people if there are cancellations. If you do NOT receive confirmation that you have secured a place, please do not turn up on the day because we will not be able to admit you. However, please keep applying because we work hard to ensure that everyone has the opportunity to attend at some point.


Apply online

To apply for a place on this free, one-day workshop, please fill in the short application form below. You will need to login or register if you have not done so already so have your Union number to hand. All events have been over-subscribed to date so successful applicants will be chosen randomly after the cut-off date. We will let you know if your application has been successful within a few days of this date.


Further enquiries
e: kate.w@feutraining.org
t: 07580 348726

Business skills training
for creative freelances