Blog Archives

online communication

Net gains (4)

Search engine optimisation Search engine optimisation, or SEO for short, sounds like a complex science that only technical geeks could understand. Nothing could be further from the truth. Anyone can search engine optimise their own writing and websites by focusing

Posted in FEU Training Blog Tagged with: , , , ,

Net gains (3)

www.why not? Every creative freelance should have a website. This need not cost a fortune or involve paying someone else to build it for you. These days it is relatively simple to build a basic website of your own, using

Posted in FEU Training Blog Tagged with: , , , , , ,

Net gains (2)

Where to start If you don’t want everybody to know about it, don’t put it online. I know that sounds obvious, but it never ceases to amaze me how many people think they can detail their night-time athletics, narcissistic excesses

Posted in FEU Training Blog Tagged with: , , , , , ,

Net gains (1)

Can customers find you on Google? Here’s a test: type your name into Google and press search. Does it find you? Are you on the first page? If, like me, you have an unusual surname, you are at an advantage

Posted in FEU Training Blog Tagged with: , , , , , , ,

Getting business savvy – Free online tools

One of the biggest concerns for freelances is money and cash flow and when times are tight we have to make the most of the resources with have at our disposal. The online world is great for this, there are

Posted in FEU Training Blog Tagged with: , , , , , ,

Finding your way through the jungle – the different types of social media

Whether you’re a big fan or a ‘rabbit in the headlights’ when it comes to social media, the phenomenon is here to stay and developing apace. For freelances, it can be a productive and cost-effective way of marketing yourself –

Posted in FEU Training Blog Tagged with: , , ,

Log in

FEU Training Blog

  • 14 Oct 2016
    Ever noticed how most trains these days have an engine at the front and another at the back? So instead of having to turn the train round when the train reaches it’s destination, the driver just walks to the other end and drives back the way they came. This works really efficiently, the extra engine is justified by time saved and more efficient use of the tracks.

  • 26 Sep 2016
    IF YOU WANT to earn more money to support the downtimes when creative work is thin on the ground or you just feel like taking on an exciting challenge as a matter of personal development, you may well already have the skills to do so or, at least, have the basis of what you need to create new opportunities. Most freelances have many talents but often don’t realise that their abilities are potentially marketable and lucrative.

  • 09 Jun 2016
    When I suggest to a freelance that learning a few key business skills might help their creative career, they look at me as if I’ve told them to sell their grannie. After all, we haven’t spent all these years studying our art and developing our talent just to waste time touting apples and pears down the market.

  • 09 May 2016
    WE OFTEN take language for granted and assume a level of communication and understanding that, in reality, is not being conveyed.

  • 05 May 2016
    SOMETIMES positive or negative change is forced upon us and we have no choice but to react to circumstances. For example,

  • 25 Jan 2016
    ONE OF the most common discussion I have at workshops with creative freelances is about how to not take rejection